Employer Brand & Community Partnerships

Candidates read your reviews before they ever talk to you.

Operationary keeps an eye on what people say about working for you, gives your marketing team the stories worth telling, and builds the community relationships that bring good candidates to you before you post a job.

What's out there about youRight now

  1. A two-star review from March still has no reply.

    Review
  2. Three work anniversaries this month. Nobody posted them.

    Story
  3. The local college's career office has never heard from you.

    Pipeline
  4. Two competitors list a workplace award. You don't.

    Award

Four things. All public. Nobody watching.

If you're the founder
You know reviews matter, but you haven't looked at yours since someone mentioned one.
If you have a marketing team
They'd tell the people story well, if anyone brought them the stories.
Usually
10–50 employees, hiring a few times a year, with nobody owning the employer brand.

Recognition

You may be here because…

Four things that quietly shape who applies. None of them are hard. All of them get skipped.

  1. A bad review has been sitting there for months with no reply.

    UnderneathNobody is checking, so nobody answers.

    We handleReviews and profiles
  2. Your marketing team would tell the people story, if anyone brought them the stories.

    UnderneathThe best stories happen where marketing never sees them.

    We handleStories for marketing
  3. The colleges and associations where your future hires are have never heard from you.

    UnderneathRelationships need small, regular touches, and nobody has the time.

    We handleSchools, associations and events
  4. You keep hearing about workplace awards and can't tell which one is worth it.

    UnderneathEach has different rules, fees and fit.

    We handleWorkplace awards

Your employer reputation is being built every day, managed or not. It just needs someone tending it.

Sound familiar?

Click one. See what it becomes.

BecomesReviews watched, with a reply ready in your voice.
BecomesStories handed to marketing, with a clear brief.
BecomesIntroductions made. Relationships kept warm.
BecomesA straight answer on which award fits.

We also keep your Glassdoor, Indeed and Google profiles current, flag review patterns early, and keep a running calendar of career fairs and events worth your time.

How it works

We listen. We map it. We run it.

Tell us who you want to hire and what you've seen online. We read your reviews and profiles and meet your marketing lead.

Within the first month, we build your first list of the schools, associations and events worth your time.

Every month: reviews checked, a short planning session, outreach, and an updated events calendar. Every quarter, we look at what's working.

Your part is one short planning session a month and a quick yes before we reply to a review.

What it looks like

See it in action.

Here's what a month looks like. Try checking a few off.

Monthly checklist

Review reply flow

1Review spotted
2Reply drafted in your voice
3Your quick yes
4Reply posted

Every quarter, we sit down and look at what's working, what's changed, and which award or partnership to go after next.

A Tuesday morning, for a 20-person company.

A candidate brings up a two-star review from March in the interview. Nobody had seen it.

Found it. Reply drafted in your voice, and two other reviews mention the same manager, so we've flagged that too. One yes from you and it's posted.

That's your whole part.

Employer Brand & Community Partnerships $150/hr

Pricing depends on the hours involved. We'll put together a proposal after our discovery conversation.

Start with the situation

You don't need a plan to start. Start with what people already say about you.

Tell us where you hire and what you've seen on the review sites, and we'll tell you what we'd look at first. You don't need to understand how any of it runs. You just need to know it's handled.